Balzer & Associates
Global DTC Solutions
Utilizing best practices technologies, methodologies and strategies, we put our decades of experience throughout the world to work to provide you with solutions that will help your DTC company grow and thrive. We first work with you in a due diligence process phase to gather "under the hood" diagnostics of your business or mission. Sifting through your available data and business intelligence, we then design a staged analytics framework from which to build a foundation for learning. From there, an insight and learning phase taps into findings from that analysis, listening to the story your consumers and supporters are telling you about your business or mission and identifying opportunities for profitable growth. We are with you every step of the way, helping you to execute our recommendations, providing you with long-term profitable growth for your business and expansion of your not-for-profit mission.
Data Is Your Gold
We believe that data tells the unquestionable, fact-based "story" in any DTC business. It drives the decision process, providing a lens with which to navigate and grow your business or mission. If you are just starting out in your data journey, we can help to take away the fear element of venturing into this new terrain and take that first leap with you - we know this can be a daunting step. If you are already leveraging your data, we can provide you with hands-on and cost-effective resources and solutions at an affordable and variable cost to your bottom line that won't drain your budget, providing you with measurable ROI.
ROI Risk Management
We offer analytic solutions to provide performance projectability for your DTC business. With a wide array of predictive modeling and advanced analytics solutions to fit any budget, we can help you leverage data and targeted DTC marketing to meet your organization’s goals and grow your business. We believe quantitative analytics mitigate ROI risk like no other tool in the DTC marketing tool chest. Building your business on projectable and measurable CAC and lifetime value ensures a healthy, profitable and sustainable long-term business. Put our decades of experience throughout the world to work as an insurance policy for your ROI!
Your Customer's Story
Our decades of experience in listening to consumers and other constituents, and more importantly knowing how to accurately listen, can help you to uncover valuable and actionable insight about your brand or mission. By assisting you in identifying consumer sentiment, trends and product opportunities, we not only help you grow your business, but also keep the customers you already have.
We Don't Just Stop There
As a boutique consultancy group, with partners throughout the world, we will always go the extra distance for you. You will always work directly with the people actually doing the work, and not be handed off to an account representative. Your success is our success. We are available for you 24/7 to be there by your side to help you grow your business or mission.
- DTC Business Design
- Quantitative Analytics
- Market Research
- Digital
- New Business and Product Development
- Global Expansion
Our Work
Results you can rely on.
Our extensive network of global partners have worked with a wide array of companies and organizations across multiple categories throughout the world. Whether it is starting up new businesses, DTC marketing, quantitative analytics, market research, DTC business development, digital and more, our team has decades of executive management experience throughout the world to apply towards achieving your goals. Here is a list of some of the clients with whom we have worked;
AARP
American Cancer Society
Author Solutions
Axel Springer
Benfica FC
CASA
Collette Tours
Colonial Williamsburg
Fyrklovern
GALP
Guideposts
Hazelden Betty Ford
Lullame
MiiCare
Salsa Jeans
Unitel
Vodafone
And more…
Let's ConnectHow We Do It
We work with clients through asking key questions, insightful listening, and focused on understanding and achieving your organization’s objectives.
With over 30 years of experience, we are trailblazers in the development and application of analytics solutions towards achieving business objectives. Our extensive experience includes leading both quantitative analytics and market research teams as well as the development and management of digital platforms. With clear communication and solution seeking focus, we work with clients through asking key questions, insightful listening, and focused on understanding and achieving your organization’s objectives. We use data as a “storyteller”, working with you to understand what data says and how to interpret it to leverage insight towards brand development and revenue generation. We also bring extensive experience in new business and product development, as well as corporate acquisitions and partnerships. Working in tandem with our partners in our Global Consultancy Partners group, we bring unparalleled C-level expertise to provide actionable and measurable solution towards achieving your business and mission objectives.
Global Consultancy Partners
Executive level knowledge throughout the world to bring unparalleled expertise to your company.
From quantitative analytics to DTC business models, direct marketing, market research, retail and more, our extensive network of experts throughout the world will provide you with direct access to executive-level knowledge in each of these areas. Global Consultancy Partners' roster of clients include major companies and not-for-profit organizations throughout the world. Together, Balzer and Associates, HKH Consulting, Upping Group, Technometrica Market Intelligence, Ciek Solutions, 3Pe Consulting and Sacher Team all bring a wealth of unparalleled C-level experience to develop solutions for your company or not-for-profit organization.